The best quiet luxury tailoring brands are Brioni, Kiton and Brunello Cucinelli; the best-value options are Joseph, Theory and Massimo Dutti.

We cover 12 brands with a serious tailoring offering, from the Summit tier down to Accessible. They are listed by price tier, then by Quiet Luxury Index score.

1. Summit · Index 94

Brioni

Rome, ItalyEst. 1945Suits typically $6,000+

Brioni is a Roman menswear house founded in 1945 by tailor Nazareno Fonticoli and entrepreneur Gaetano Savini, known for handmade suits produced in Penne, Abruzzo.

2. Summit · Index 92

Kiton

Naples, ItalyEst. 1968Suits often $8,000+

Kiton is a Neapolitan tailoring house founded in 1968 by Ciro Paone, known for soft-shouldered, extensively hand-sewn jackets and some of the most expensive ready-to-wear suits in the world.

3. Summit · Index 91

Brunello Cucinelli

Solomeo, Umbria, ItalyEst. 1978Cashmere sweaters roughly $1,800–$5,000; blazers roughly $3,500+

Brunello Cucinelli is an Italian luxury brand founded in 1978 in Umbria, headquartered in the medieval hamlet of Solomeo, and known for dyed cashmere knitwear and relaxed, earth-toned tailoring.

4. Summit · Index 91

Gabriela Hearst

New York, United StatesEst. 2015Knitwear roughly $1,000–$2,500; Nina bag roughly $2,500–$4,000

Gabriela Hearst is a New York luxury label founded in 2015 by the Uruguayan-born designer of the same name, known for cashmere, tailoring and the Nina bag, with a strong focus on sustainable sourcing.

5. Summit · Index 87

Zegna

Trivero, Piedmont, ItalyEst. 1910Knitwear roughly $1,000–$2,500; suits roughly $3,000+

Zegna is an Italian menswear house founded in 1910 by Ermenegildo Zegna as a wool mill in Trivero, Piedmont, known for its own fabrics, Oasi Cashmere and modern tailoring.

6. Luxury · Index 92

Max Mara

Reggio Emilia, ItalyEst. 1951Icon coats roughly $3,000–$6,000

Max Mara is an Italian fashion house founded in 1951 by Achille Maramotti in Reggio Emilia, best known for the camel-hair 101801 coat and for outerwear that has barely changed in decades.

7. Luxury · Index 87

Margaret Howell

London, United KingdomEst. 1970Shirts roughly $250–$450; coats roughly $700–$1,200

Margaret Howell is a London clothing label that began in 1970 with men’s shirts, known for British-made, utilitarian clothing in natural fabrics.

8. Luxury · Index 86

Canali

Sovico, Lombardy, ItalyEst. 1934Suits roughly $1,800–$3,500

Canali is a family-owned Italian menswear company founded in 1934, known for Italian-made tailoring that sits a tier below the Roman and Neapolitan houses on price.

9. Luxury · Index 78

Jil Sander

Hamburg, GermanyEst. 1968Shirts roughly $500–$900; coats roughly $2,000–$4,000

Jil Sander is a German fashion house founded in Hamburg in 1968 by Jil Sander, known for architectural minimalism, precise tailoring and clean leather goods.

10. Premium · Index 84

Joseph

London, United KingdomCoats roughly $1,000–$2,000

Joseph is a London fashion brand founded by Joseph Ettedgui, known for double-faced wool coats, stretch trousers and refined knitwear.

11. Premium · Index 80

Theory

New York, United StatesEst. 1997Trousers roughly $250–$350; cashmere roughly $300–$500

Theory is a New York contemporary fashion brand founded in 1997 by Andrew Rosen and Elie Tahari, owned by Fast Retailing, and known for minimalist workwear and stretch-wool tailoring.

12. Accessible · Index 77

Massimo Dutti

Barcelona, SpainEst. 1985Coats roughly $250–$500; knitwear roughly $80–$200

Massimo Dutti is a Spanish fashion brand founded in Barcelona in 1985 and owned by Inditex, known for classic, polished clothing in neutral tones at high-street prices.

Frequently asked questions

What are the best quiet luxury tailoring brands?

The leading quiet luxury tailoring brands are Brioni, Kiton and Brunello Cucinelli. For less, try Joseph, Theory and Massimo Dutti.

How many quiet luxury tailoring brands do you cover?

We cover 12 brands with a strong tailoring offering, across 4 price tiers.