The best brands like Jil Sander are COS, Studio Nicholson and Lemaire. COS’s architectural cuts borrow heavily from the Jil Sander playbook.

Jil Sander (Luxury tier, Index score 78) is known for Tangle bag, Crisp poplin shirts and Sculpted wool coats. Typical prices: Shirts roughly $500–$900; coats roughly $2,000–$4,000. The alternatives below are grouped into our editors’ picks and further brands with a similar range, each with what you gain and what you give up.

What are the closest alternatives to Jil Sander?

1. Accessible · Index 79

COS

London, United KingdomEst. 2007Knitwear roughly $90–$250; coats roughly $250–$450

COS (Collection of Style) is a London-based brand launched by H&M Group in 2007, known for architectural minimalism and modern basics at high-street prices.

Why it’s like Jil Sander: COS’s architectural cuts borrow heavily from the Jil Sander playbook.

2. Premium · Index 86

Studio Nicholson

London, United KingdomEst. 2010Trousers roughly $300–$450; coats roughly $700–$1,000

Studio Nicholson is a London label founded in 2010 by Nick Wakeman, known for generously cut trousers, precise proportions and fabrics sourced from Japanese and Italian mills.

Why it’s like Jil Sander: Precise, fabric-led minimalism with a more relaxed British attitude.

3. Luxury · Index 87

Lemaire

Paris, FranceEst. 1990Shirts roughly $400–$700; croissant bag roughly $1,000–$1,500

Lemaire is a Paris fashion label founded by Christophe Lemaire and co-directed with Sarah-Linh Tran, known for soft, utilitarian clothing in muted colours and the croissant bag.

Why it’s like Jil Sander: Softer Parisian minimalism with a similar commitment to clean lines.

Which other brands share Jil Sander’s range?

4. Luxury · Index 83

Khaite

New York, United StatesEst. 2016Cashmere roughly $900–$2,000; bags roughly $1,800–$3,500

Khaite is a New York womenswear label founded in 2016 by Catherine Holstein, known for sculptural cashmere knits, exacting denim and logo-free leather bags.

Shares Jil Sander’s strength in outerwear, bags, shoes and basics, at a similar Luxury-tier price, with an Index score of 83.

5. Summit · Index 94

The Row

New York, United StatesEst. 2006Knitwear roughly $1,500–$4,000; Margaux bags roughly $4,000–$7,000+

The Row is a New York fashion house founded in 2006 by Mary-Kate and Ashley Olsen, known for logo-free, precisely cut clothing and leather goods that have become the reference point for quiet luxury.

Shares Jil Sander’s strength in outerwear, bags, shoes and basics, one tier up, in the Summit tier, with an Index score of 94.

6. Summit · Index 91

Brunello Cucinelli

Solomeo, Umbria, ItalyEst. 1978Cashmere sweaters roughly $1,800–$5,000; blazers roughly $3,500+

Brunello Cucinelli is an Italian luxury brand founded in 1978 in Umbria, headquartered in the medieval hamlet of Solomeo, and known for dyed cashmere knitwear and relaxed, earth-toned tailoring.

Shares Jil Sander’s strength in outerwear, tailoring, shoes and basics, one tier up, in the Summit tier, with an Index score of 91.

7. Summit · Index 88

Loro Piana

Quarona, Piedmont, ItalyEst. 1924Cashmere sweaters roughly $1,500–$3,500; Summer Walk loafers roughly $1,000+

Loro Piana is an Italian luxury house founded in 1924 in Quarona, Piedmont, that began as a fabric mill and is best known for the world’s finest cashmere, baby cashmere and vicuña.

Shares Jil Sander’s strength in outerwear, shoes, bags and basics, one tier up, in the Summit tier, with an Index score of 88.

Should you buy Jil Sander instead?

Jil Sander scores 4/5 for materials and 3/5 for value on our Index. Some recent collections lean experimental; stick to the white shirts, coats and Tangle bag for longevity. Read the full Jil Sander profile.

Frequently asked questions

What brands are like Jil Sander?

The closest brands to Jil Sander are COS, Studio Nicholson and Lemaire. COS’s architectural cuts borrow heavily from the Jil Sander playbook.

What is a cheaper alternative to Jil Sander?

COS is a lower-priced alternative to Jil Sander (Knitwear roughly $90–$250; coats roughly $250–$450). COS’s architectural cuts borrow heavily from the Jil Sander playbook.

Are Jil Sander dupes worth buying?

Legitimate alternatives from other brands can capture Jil Sander’s look at a lower price, usually with simpler materials or finishing. We do not recommend counterfeits, which infringe trademarks and rarely match the quality.