They tie on our Quiet Luxury Index at 83, so Toteme, the lower-priced of the two, is the better value.Khaite is stronger on materials; Toteme is stronger on longevity and value.
| Khaite | Toteme | |
|---|---|---|
| Index score | 83 | 83 |
| Tier | Luxury | Premium |
| Founded | 2016, New York | 2014, Stockholm |
| Owner | Independent | Independent |
| Restraint | 4/5 | 4/5 |
| Materials | 5/5 | 4/5 |
| Craft | 4/5 | 4/5 |
| Longevity | 4/5 | 5/5 |
| Value | 3/5 | 4/5 |
| Prices | Cashmere roughly $900–$2,000; bags roughly $1,800–$3,500 | Knitwear roughly $350–$800; coats roughly $900–$1,600 |
| Signature | Danielle jeans, Oversized cashmere sweaters, Lotus bag | Signature scarf coat, Twisted-seam denim, T-Lock bag |
What is the difference between Khaite and Toteme?
Khaite sits between The Row’s austerity and a more overtly sensual American glamour: strong shoulders, curved denim, oversized cashmere. Branding is minimal and the leather goods, particularly the Lotus and Elena bags, are recognised by shape. It is the brand most often named as “The Row for a little less”.
Toteme is the most efficient way to buy the quiet luxury silhouette without summit pricing. The palette is narrow (ecru, camel, black, navy), the tailoring is precise and the leather goods, including the T-Lock bag, rely on hardware rather than a logo. It is a uniform brand in the best sense: pieces combine with everything else on the rail.
Which should you buy?
Choose Khaite if you want Danielle jeans and Oversized cashmere sweaters and value materials. The more trend-led pieces date faster than the basics, and owners on Reddit’s r/handbags report uneven quality on some leather goods and hardware; the knitwear and denim are more consistently praised.
Choose Toteme if you want Signature scarf coat and Twisted-seam denim and value longevity and value. Some knitwear uses blends rather than pure cashmere, so check composition before paying premium prices.
Full profiles: Khaite · Toteme. Or see brands like Khaite.
Frequently asked questions
Which is better, Khaite or Toteme?
They tie on our Quiet Luxury Index at 83, so Toteme, the lower-priced of the two, is the better value. Choose Khaite for Danielle jeans and Oversized cashmere sweaters; choose Toteme for Signature scarf coat and Twisted-seam denim.
Is Khaite more expensive than Toteme?
Khaite is more expensive. Khaite: Cashmere roughly $900–$2,000; bags roughly $1,800–$3,500. Toteme: Knitwear roughly $350–$800; coats roughly $900–$1,600.
Are Khaite and Toteme quiet luxury?
Largely, yes. Khaite keeps branding minimal, although some signature details are recognisable to people who know the brand. Largely, yes. Toteme keeps branding minimal, although some signature details are recognisable to people who know the brand.